HELLO COACH
Role: Sr. Creative
For Gatorade’s 2024 IS IT IN YOU campaign we released a few films based on our main athletes. Of these my partner Drew Ruiz and I got Josh Allen and instanlty knew we had to tell his story of sending 1000 emails to different coaches and offensive coordinators in the hopes of a chance to play Division 1 QB. Of those only 2 offered him a chance and the rest is history.
(The actual email he sent out that we used as most of the script)